"Leadership of the public service in DTT: the example of Catalonia."

XX International Conference in Communication - Challenges of Public Service in Europe.

Navarra University
Pamplona, November 10th-11th, 2005
Group VIII: Public television and implementation of DTT.
[web]

Abstract
This communication identifies which transformation processes of television are affected by the digitalization. Next, it emphasizes which are the main challenges that the migration towards DTT supposes for the public broadcasters.

It also offers a review of the implementation of DTT in Spain since 1998 until 2005, when the government finally designed a new plan to reactivate the process, after 3 years of complete inactivity. Finally, the case of Catalonia is analysed. In this region the digitalization has become a priority for the public institutions. Together with the Catalan public broadcaster, the public administration has designed a plan to achieve the switch-over during 2008-09.

Key words: Public Service, Digital Television, Catalonia.

ATTENTION: This paper is only available in Spanish.

If you are specially interested in it and you'd like to have some information in English, please, contact me.

You can download the Spanish version (pdf. 158Kb). Please, click here.
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